How Search Engines Help Companies Gain Exposure

Internet marketing

When Google was still a research project, its founders used LEGO bricks to create a storage compartment for the 10 4-GB hard drives required to test the PageRank algorithm. Today, Google rankings are one of the most powerful ways in which companies gain recognition among the public. With that said, many companies invest in search engine optimization services in order to improve their rankings on search engines.

Just over 42 percent of internet search users click on the top ranking organic result on search engine results pages. Search engines are arguably the most widely visited websites on the internet; over 90 percent of the time a person visit the internet, it includes a stop at a search eng

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